VIKRON measures footfall in your store and cross-references it with your sales data. You can see which hours perform best, detect shifts in visitor numbers, and find out whether a new layout, promotion or window display is actually helping you sell more.
Your POS tells you how much you've sold, but not how many people walked in or what share of that traffic actually made a purchase. VIKRON connects both data sources so you can understand what is really happening in your store.
Understand when your busiest periods are, whether the changes you make are working, and how many visitors end up buying.
See exactly which days and time slots bring the most visitors through your door.
Find out whether higher revenue comes from more foot traffic or from converting existing visitors more effectively.
See whether a new window display, furniture arrangement or product placement is moving the needle.
Schedule more staff during your busiest periods. Stop guessing when you need extra help on the floor.
Easily analyse week-on-week, month-on-month, campaign or seasonal performance. Spot which periods work best.
VIKRON links your store's foot traffic with your sales receipts so you can see whether the business is improving because it's getting more visitors, or because more of those visitors are converting into customers.
Two-store comparison
Store A — Valencia
conversion rate
Store B — Santander
conversion rate
Store A attracts more visitors and generates more sales overall, but Store B converts a higher share of the traffic it receives.
A real example of what VIKRON measures and displays.
Illustrative example from a commercial deployment.
No building work, no hassle. Your store starts tracking footfall within minutes.
No surprises, no hidden costs. The kit arrives complete at your door, ready to install and start measuring footfall on the same day.
If you run a physical store with customer foot traffic, VIKRON helps you understand it.
Everything you need to know before getting in touch about VIKRON.
Find out when your busiest periods are, which changes are working, and what share of visitors are actually buying.